In Martin Luther King’s “I’ve Been to the Mountaintop”, he uses the speech as an empowering sermon technique to encourage the audience to continue the fight for social and economic justice. The speech mainly focused on the Memphis sanitation workers strike which occurred in 1968, a strike that promoted the advancement of colored and African American people in a time where they were unequally treated and discriminated against, bringing attention to the problems that have been affecting the people of color for many years. Mr. King constructed the speech in such a way so that the audience could listen, understand, relate and respect his speech. In his nonviolent approach in the Civil Rights Movement in Memphis, Mr. King offered his audience the choice of whether to accept his powerful message or not, while using his rhetorical talk to eliminate division among the audience and convince them to go in the direction of nonviolent demonstration for civil and economic rights.
Mr. King desired peaceful approaches towards racial equality, however, as time went on, protestors became impatient and began to resort to violence